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Rutgers University Press is pleased to announce the publication of Embodying Culture written by Tsipy Ivry.

"With finely crafted ethnography, Tsipy Ivry engages her readers in the most intimate of experiences--pregnancy. Research in Japan and Israel reveals how medical knowledge and technologies are made use of differentially in these two locations by both physicians and women to accomplish a remarkably dissimilar embodiment of future motherhood. Ivry's position is that concern about the ramifications of technologically assisted reproduction should not usurp representations of the cultures of pregnancy"

--Margaret Lock, author of Twice Dead: Organ Transplants and the Reinvention of Death

With all of the burgeoning social interest in new reproductive technologies and in childbirth, why has pregnancy been forgotten? Isn't pregnancy just as culturally variant as other aspects of reproduction? Embodying Culture: Pregnancy in Japan and Israel , by Tsipy Ivry, looks at pregnancy as much more than just "Sexpecting."

Embodying Culture is an ethnographically grounded exploration of pregnancy in two different cultures--Japan and Israel--both of which medicalize pregnancy. Ivry focuses on "low-risk" or "normal" pregnancies, using cultural comparison to explore the complex relations among ethnic ideas about procreation, local reproductive politics, medical models of pregnancy care, and local modes of maternal agency.

Ivry pieces together the voices of pregnant Japanese and Israeli women, their doctors, their partners, the literature they read, and depicts various clinical encounters such as ultrasound scans, explanatory classes for amniocentesis, birthing classes, and special pregnancy events. What emerges in Embodying Culture suggests that although experiences of pregnancy in Japan and Israel differ, pregnancy in both cultures is an energy-consuming project of meaning-making--suggesting that the sense of biomedical technologies are not only in the technologies themselves but are assigned by those who practice and experience them.

"A fascinating double-ethnography of pregnancy in two cultures. This outstanding book reveals stunning cultural differences in the interpretation of the embodied experience of pregnancy. In spite of their mutual technological sophistication, Japanese and Israeli views on pregnancy could hardly be more different, nor could the biomedical advice that women in each culture receive. Ivry's work takes Brigitte Jordan's analysis of birth in four cultures to a new level, focusing specifically on the cultural influences that profoundly affect both women's and obstetricians' perceptions and management of pregnancy, and deeply demonstrating the influence of culture on biomedical 'science.'"

--Robbie Davis-Floyd, author of Birth as an American Rite of Passage

Tsipy Ivry is a lecturer in anthropology at the department of sociology and
anthropology at the University of Haifa, Israel.

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